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Privacy Policy

Privacy Isn’t a Checkbox—It’s Foundational.

At Tesorus, we’re in the business of data, so protecting it is non-negotiable. This policy explains what we collect, how we use it, and how we keep it secure.

What We Collect

Data We Gather & Why

We collect information in a few different ways, depending on how you interact with our platform.

01

Information You Provide

  • Name, email address, company details
  • Account registration information
  • Communication preferences
  • Any data you choose to upload or integrate
02

Behavioral & Intent Data

We analyze signals that indicate professional or commercial interest:

  • Content engagement
  • Topic-level activity trends
  • Business-related browsing patterns (where permitted)

We focus on aggregated and contextual signals, not invasive personal tracking.

03

Technical & Usage Data

  • IP address
  • Device and browser type
  • Platform usage and interaction data
  • Performance and diagnostic logs

This helps us improve performance, reliability, and user experience.

How We Use Information

Purpose-Driven Data Use

We use collected data to:

  • Deliver and improve Tesorus services
  • Identify and model audience intent signals
  • Provide insights, segmentation, and activation tools
  • Communicate updates, support, and relevant information
  • Maintain platform security and prevent misuse

We do not sell personal data. Full stop.

How We Protect Your Data

We Treat Data Like It’s Ours

Because our business depends on it.

Encryption

Data encrypted in transit and at rest.

Access Controls

Role-based access — only authorized systems and personnel, only when necessary.

Secure Infrastructure

AWS-based cloud environments with continuous monitoring and logging.

Ongoing Maintenance

Regular system updates and vulnerability management.

Compliance

Data Compliance & Responsibility

Tesorus is designed to operate within modern data privacy frameworks.

Frameworks We Align With

  • CAN-SPAM (U.S.)
  • GDPR principles (where applicable)
  • CCPA / CPRA (California privacy laws)

Your Responsibilities

  • Ensuring lawful use of outreach data
  • Honoring opt-outs and unsubscribe requests
  • Maintaining your own suppression lists
  • Following all applicable regulations in your campaigns

We give you the tools—you control the execution.

Retention & Rights

Your Data, Your Control

Data Retention

We retain data only as long as necessary to:

  • Deliver our services
  • Meet contractual obligations
  • Comply with legal requirements

You can request deletion or modification of your data at any time.

Your Rights

Depending on your location, you may have the right to:

  • Access your personal data
  • Request corrections
  • Request deletion
  • Opt out of certain data uses

We honor these requests quickly and transparently.

Third Parties & Updates

Integrations & Policy Changes

Third-Party Integrations — Tesorus may connect with third-party platforms (CRM, marketing tools, analytics systems). We only integrate with trusted providers and ensure data is handled securely across systems.

Updates to This Policy — We may update this policy as regulations evolve or our platform improves. When we do, we’ll update the effective date and notify users when appropriate.

Contact

Questions About Privacy?

Reach out anytime: maggie@tesor.us

Tesorus

Powerful—but responsible. You shouldn’t have to choose between performance and privacy. With us, you don’t.